Following the suite of Twitter, Meta is launching it’s own subscription model called “Meta Verified” across it’s products.
Instagram is seen launching this service to some users – priced at $11.99 a month. Zuckerberg later confirmed this in an Instagram Channel that it’s coming to Australia and New Zealand this week, with other nations to follow later.
Instagram Verified Badge
As anticipated, Instagram is opening a way to let general users obtain a verified badge on their profiles. This comes as a part of the Meta Verified program – which the company announced today for all it’s products.
Meta Verified is coming. Want in? pic.twitter.com/hft9TqnCXd
— Mwango Capital (@MwangoCapital) February 19, 2023
Products in the sense we can assume Facebook and Instagram are a part of it, where users can pay for the company to get their profiles verified. Meta says users should be at least 18 years of age, have their profile and photo updated with their face showing up, and meet some activity requirements to apply for verification.
Once you’re eligible, you should submit any government issues ID card to process the verification. Once done, any change you want to make to your username, profile name, DOB, or profile photo will require you to go through this process again.
Meta Verified is currently available to individuals and professional profiles, while businesses have to wait a bit longer. Meta maybe is learning from Twitter’s Blue consequences – which led to some unwanted incidents resulting from a rushed launch.
Instagram is launching its own PAID Twitter Blue-style subscription!
'Meta Verified' membership perks:
– Verified badge ✅
– Impersonation monitoring
– Customer support
– Prioritisation in comments
– Recommendations in IG Explore page + Reels
– Exclusive stickers for IG stories pic.twitter.com/N1Naf3Hro2— Matt Navarra – Exiting X… Follow me on Threads (@MattNavarra) February 19, 2023
Well, verified profiles will get a blue badge tagged to their profile, active impersonation monitoring, direct access to customer support, priority visibility in comments, exclusive stickers for Instagram stories, and recommending your content in Instagram’s Explore and Reels sections.
Meta Verified is coming to Australia and New Zealand this week, with more countries joining the list later. Regarding pricing, it costs $11.99 per month on the Web and $14.99 per month on iOS.
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